About Us

Driven to aid in the decolonization of education, government, and society, Brady advocates for the implantation and protection of Indigenous rights and heritage.

A full-time Indigenous Student Advisor and Masters student at Saint Mary’s University, Brady also shares his time and expertise as an advisor with Atlantic University Sport and P4G. Brady is a community member of Sitansisk, St Mary's First Nation, which is 1 of the 8 Wolastoqiyik communities that make up the Wolastoqey Nation (6 communities are in New Brunswick, 1 in Quebec, and 1 in Maine, USA). Brady inspires others to reflect and act on using their privilege and power to dismantle inequitable structures and engage in meaningful reconciliation.

April has been an active voice for equity, diversity and inclusion in Nova Scotia for many years. Through her consultancy, Crayon Strategies Inc. she works extensively with clients across Canada and the US from various sectors including pharma care, health care, finance, engineering, tech, not-for-profit, and the start-up sector.

April was recently appointed Deputy Minister for the Department of Fisheries & Aquaculture. Prior she provided strategic advice to the Deputy Minister and Minister of Justice for the Province of Nova Scotia as a Senior Executive Advisor. She also served as the Executive Director of People and Culture at the Public Service Commission and led the development of the provincial Diversity and Inclusion strategy.

Formerly, April was a Partner with Knightsbridge Robertson Surrette for 16 years leading their Career Transition practice. April completed an Executive Master of Business at Saint Mary's University - Sobey School of Business. She currently serves on the board of the North End Community Health Center.  Prior, she was a founding member and chaired the Africville Heritage Trust.In her leisure time, April enjoys making jewellery. Fun Fact: April is a Trekky- Big fan of the Star Trek series.

Holly is a critical and innovative thinker with a love of creative and collaborative problem-solving. Hooked on seeing projects through from ideation to execution, she brings an intentional approach to project management at P4G.

Holly has gained experience across a number of disciplines and sectors as a result of her curiosity and dedication to learning—always with one foot in the humanistic world and the other in the technical. Prior to joining P4G, Holly was pursuing a PhD at Dalhousie University in Gender Health Histories and Material Culture, reflecting her appreciation for intersectional history as an avenue to better understand the context in which we experience the world today. She continues to engage with this field on a community level through her roles as a Volunteer Birth Doula at the Chebucto Family Health Centre and Board Chair for the Halifax Sexual Health Centre. Holly is motivated by her sense of wonder and an instinct to follow wherever it may lead.

"With deep ancestral roots in the African-Nova Scotian community of Truro and over 15 years of expertise in community employment, wellness support, and advocacy for underserved populations, Vanessa Smithers embodies a profound commitment to nurturing meaningful employee-employer dynamics as a Placemaker. Currently residing in Toronto, Ontario, Vanessa's personal and professional relationships prioritize safety, impact, and mutual respect. Her fervor extends to bridging connections with people from all walks of life. She spearheads dialogues that allow individuals to introspectively embrace their genuine selves and steers them toward their personal and professional goals. Prior to her endeavours at P4G, Vanessa proudly launched her own business, aiding over 1,500 individuals globally within a span of five years. Beyond her work, Vanessa enjoys reading, writing personal essays, listening to hip-hop, traveling, savoring new culinary experiences, and has recently taken up pilates and crossfit."

Honing in on her divergent thinking skills, Aly brings a unique and holistic lens to our strategic marketing initiatives here at P4G.

Aly is a multi-passionate and highly ambitious creative with a wealth of experience across social enterprises of all kinds. Her values of social sustainability and intentionality are her North Star and she brings with her exemplary client retention, rapport and relationship-building skills that help to inform and perfect our Tech and Touch balance.

Aly is deeply passionate about community connection and creating space for others to feel seen, valued and celebrated. In addition to her work at P4G, she is an outspoken advocate for neurodivergence, mental health and disability and finds joy in using visual storytelling to help educate and amplify our community.